Thursday, May 29, 2008

Bleu Sky Creative nationally recognized in 2008 Aster Awards Program for excellence in medical marketing


Honored for advertising excellence in the 2008 Aster Awards, Bleu Sky Creative received a Silver recognition in this year's competition for their design of the Fletcher Allen Health Care 2007 Annual Report.

The Aster Awards, one of the largest competitions of its kind, is hosted by Marketing Healthcare Today and Creative Images, Inc. This elite national program recognizes outstanding healthcare professionals for excellence in their advertising/marketing efforts.

The 2008 Aster Awards consisted of approximately 3,000 entries from across America. Participant's entries competed against similar-sized organizations in their category. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.

"Bleu Sky Creative is among the top in the nation for healthcare advertising expertise…specifically scoring in the top 12 percent. It was an honor to have Bleu Sky Creative participate in the 2008 Aster Awards.” said Melinda R. Lucas, Aster Awards Program Coordinator. “They exceeded the judges’ expectations.”

Entries in the Aster Awards were judged by a diverse panel of healthcare marketing experts. All winners are posted on the Aster Awards web site, as well as published in Marketing Healthcare Today, a national healthcare marketing magazine. // www.bskycreative.com