Bleu Sky Principal Participates in VBSR Conference

Michelle Hobbs recently participated in a panel discussion at the Vermont Businesses for Social Responsibility (VBSR) on annual Spring Conference on May 14. The workshop, titled "Exploring the Rewards and Challenges of Running an Early Stage Socially Responsible Business,” featured a lively discussion on how small business owners take up the challenge of building business models that incorporate socially responsible principals. Michelle was honored to take part in the conference, having been a member of VBSR since 2004. We will be offering more on design and sustainability…stay tuned.  www.bskycreative.com

Bleu Sky Creative nationally recognized in 2008 Aster Awards Program for excellence in medical marketing

Honored for advertising excellence in the 2008 Aster Awards, Bleu Sky Creative received a Silver recognition in this year's competition for their design of the Fletcher Allen Health Care 2007 Annual Report.

The Aster Awards, one of the largest competitions of its kind, is hosted by Marketing Healthcare Today and Creative Images, Inc. This elite national program recognizes outstanding healthcare professionals for excellence in their advertising/marketing efforts.

The 2008 Aster Awards consisted of approximately 3,000 entries from across America. Participant's entries competed against similar-sized organizations in their category. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.

"Bleu Sky Creative is among the top in the nation for healthcare advertising expertise…specifically scoring in the top 12 percent. It was an honor to have Bleu Sky Creative participate in the 2008 Aster Awards.” said Melinda R. Lucas, Aster Awards Program Coordinator. “They exceeded the judges’ expectations.”

Entries in the Aster Awards were judged by a diverse panel of healthcare marketing experts. All winners are posted on the Aster Awards web site, as well as published in Marketing Healthcare Today, a national healthcare marketing magazine. // www.bskycreative.com